ABOUT US

BrainTrust Founders Studio is committed to creating a global movement to redesign the future of entrepreneurship by empowering inclusive founders to start, grow and accelerate profitable businesses through community, mentorship, education and capital.

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WHAT WE BELIEVE

LEAVE NO FOUNDER BEHIND.

Our “leave no founder behind” philosophy provides an ecosystem for winning for and by inclusive founders through community, mentorship, education and, where appropriate, venture capital.

AMERICA HAS A UNIQUE, BLUE OCEAN OPPORTUNITY TO CREATE $1 TRILLION IN VALUE.

Leadership by diverse investors, entrepreneurs and consumers in the beauty and wellness sector is finally being met with demand by mainstream consumers, retailers and corporate acquirers that cannot source enough diverse-led and operated brands to meet demand.

OUTPERFORMING LEADERSHIP.

This marketplace was slowly emerging over the past decade, as diverse influencers out-performed in social media, changing CPG growth marketing economics, product adoption rates and offer downloads, while Black consumers proved to be 44% more likely to socially endorse favorite brands and over-indexed for financial app usage, from shopping to investing.

DESIGNED FOR INCLUSIVE BEAUTY AND WELLNESS FOUNDERS

In October of 2021, Kendra Bracken-Ferguson founded BrainTrust Founders Studio with the goal of creating an ecosystem for winning by and for Black founders of beauty and wellness companies. Inviting Lisa Stone, to join her in 2022 as co-founder and Chief Investment Officer, the co-founders and their team have grown the studio to the largest membership-based platform designed for inclusive founders of beauty and wellness companies, with 200+ founders – 91% of whom are women – who have shipped more than 39,000 SKUs to market and collectively sold more than $142MM across 47,000 retail “doors” and DTC online.¹

Join BrainTrust Founders Studio as a founder or partner to support the commercial and cultural leadership of our community.

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